![]() ![]() Information Gives You Competitive Advantage This 1985 Harvard Business Review article provides an excellent foundation to draw upon when building an understanding about the impact of digital transformation on establishing and sustaining competitive advantage in the marketplace. The articles include:What is Digital Transformation?This article defines digital transformation and explains how its focused on enhancing the customers’ experience. In your opinion, what are the ethical considerations when using information technology to create a competitive advantage?ĭisplayed below are a list of articles that define digital transformation, approaches employed to implement this change in the organization, ethical issues, and other ethical considerations that leadership should factor in when determining when and how to implement digital transformation in its environment. What is an example of a competitive advantage that is created by using information technology? ![]() Competitive advantage can be created when information technology is used to collect and interpret data.ĭigital Transformation – How to Differentiate and Create Competitive Advantage in the Digital EraĮxplain what a company’s highest priority should be when creating a competitive advantage? When managers make decisions to compete, they also need to reflect on ethical implications. Strategic evaluation of a company requires managers to consider the reasons why one company has a competitive advantage over another. ![]()
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